Tuesday, December 8, 2009

My first survey that got noticed

With lot of fiasco caused by CAT 09 this year, we (@ IMS) thought to collect the responses from the test takers. After joining IMS, I designed some surveys to capture the feedback of students about the programs and Test-CD pack. The response was tremendous and quiet useful. So, we decided to the same for CAT test takers.
The Non Disclosure Agreement (NDA) prevented us from asking questions which will reveal the test details. I had to design the questionnaire keeping in mind the NDA.
There was lot of issues while conducting CAT, so that data needed to be captured and the numbers were critical. Following are some questions in the questionnaire:
Has your test being rescheduled?
Did you face any problems while test lab allocation?
Did you face any disturbance while taking the test?
The response to the survey was quick and huge. When the media marketing team decided to go public, my boss suggested using my survey results and BINGO it got published in Mumbai’s edition of Hindustan Times dated 8th December 2009.
Check out the glimpse here


1 comment:

  1. hey good going, dude...!
    proud of ur intiative..
    :)

    ReplyDelete